Understanding the concept of positioning : a step towards defining the construct
Irfan Butt
Year of publication: |
2010
|
---|---|
Authors: | Butt, Irfan |
Published in: |
Journal for global business advancement : JGBA. - Olney, Bucks : Inderscience Enterprises, ISSN 1746-966X, ZDB-ID 21933832. - Vol. 3.2010, 2, p. 176-191
|
Saved in:
Saved in favorites
Similar items by person
-
A bibliometric analysis of social media in hospitality and tourism research
Nusair, Khaldoon, (2019)
-
Theoretical developments in empirical quantitative manufacturing strategy literature
Chatha, Kamran Ali, (2018)
-
Ahmad, Nisar, (2019)
- More ...