Understanding the relationship between attribute performance and overall satisfaction: Theory, measurement and implications
Year of publication: |
2005
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Authors: | Busacca, Bruno ; Padula, Giovanna |
Published in: |
Marketing intelligence & planning. - Bradford : Emerald, ISSN 0263-4503, ZDB-ID 832078. - Vol. 23.2005, 6-7, p. 543-561
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