Uneven partners: managing the power balance
Year of publication: |
2015
|
---|---|
Authors: | Pérez, Lourdes ; Cambra-Fierro, Jesús J. |
Published in: |
Journal of Business Strategy. - Emerald Group Publishing Limited, ISSN 2052-1197, ZDB-ID 2068174-4. - Vol. 36.2015, 6, p. 13-21
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | Case study | Value creation | Partnerships | Dual-value appropriation | Asymmetry | Value distribution |
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