Unlocking the power of big data in new product development
Yuanzhu Zhan, Kim Hua Tan, Yina Li, Ying Kei Tse
| Year of publication: |
2018
|
|---|---|
| Authors: | Zhan, Yuanzhu ; Tan, Kim Hua ; Li, Yina ; Tse, Ying Kei |
| Published in: |
Big data analytics in operations and supply chain management. - New York, NY, USA : Springer. - 2018, p. 577-595
|
| Subject: | Produktivität | Productivity | USA | United States | Produktentwicklung | New product development | Big Data | Big data |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Other identifiers: | 10.1007/s10479-016-2379-x [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011965534