Unpacking the interplay between organisational factors and the economic environment in the creation of consumer vulnerability
Ana Isabel Canhoto and Sally Dibb
| Year of publication: |
March 2016
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|---|---|
| Authors: | Canhoto, Ana Isabel Domingos ; Dibb, Sally |
| Published in: |
Journal of marketing management : MM. - Abingdon : Routledge, Taylor & Francis Group, ISSN 0267-257X, ZDB-ID 645971-7. - Vol. 32.2016, 3/4, p. 335-356
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| Subject: | Consumer vulnerability | customer screening | financial services | segmentation | economic recession | credit crunch | Konsumentenverhalten | Consumer behaviour | Finanzdienstleistung | Financial services | Konjunktur | Business cycle | Finanzkrise | Financial crisis |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/0267257X.2015.1123759 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011545667