Urban corridors and the lost city : overcoming negative perceptions to reposition city brands
Year of publication: |
2007
|
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Authors: | Trueman, Myfanwy M. ; Cornelius, Nelarine ; Killingbeck-Widdup, Alison J. |
Published in: |
The journal of brand management : an international journal. - Basingstoke : Palgrave Macmillan, ISSN 1350-231X, ZDB-ID 2098132-6. - Vol. 15.2007/08, 1, p. 20-31
|
Subject: | Standortpolitik | Location policy | Stadtmarketing | City marketing | Öffentlichkeitsarbeit | Public relations | Großbritannien | United Kingdom |
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