Use of big data analytics for small and medium sized businesses
Olga A. Chernova, Inna V. Mitrofanova, Marina V. Pleshakova and Victoria V. Batmanova
| Year of publication: |
2023
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|---|---|
| Authors: | Chernova, Olga A. ; Mitrofanova, Inna V. ; Pleshakova, Marina V. ; Batmanova, Victoria V. |
| Published in: |
Serbian journal of management : an international journal for theory and practice of management science ; SJM. - Bor : [Verlag nicht ermittelbar], ISSN 2217-7159, ZDB-ID 2634104-9. - Vol. 18.2023, 1, p. 93-109
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| Subject: | small and medium-sized businesses | big data | big data analytics capability | data analytics | model of big data use | KMU | SME | Unternehmenserfolg | Firm performance | Big Data | Big data | Data Mining | Data mining | Data Analytics | Data analytics |
freely available
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.5937/sjm18-41822 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014308876