Use of expert systems in international marketing: An application for co-operative venture partner selection
Year of publication: |
1997
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Authors: | Cavusgil, S.Tamer ; Evirgen, Cuneyt |
Published in: |
European journal of marketing : EJM. - Bradford : Emerald, ISSN 0309-0566, ZDB-ID 189982x. - Vol. 31.1997, 1-2, p. 73-86
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