User-Friendly Website Design: A Combined Eye-Tracking Study
Year of publication: |
2017
|
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Authors: | Lamberz, Julia ; Litfin, Thorsten ; Meeh-Bunse, Gunther ; Özlem, Teckert |
Publisher: |
Zagreb : IRENET - Society for Advancing Innovation and Research in Economy |
Subject: | eye-tracking | usability evaluation | website usability |
Type of publication: | Book / Working Paper |
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Type of publication (narrower categories): | Conference Paper |
Language: | English |
Other identifiers: | hdl:10419/183808 [Handle] RePEc:zbw:entr17:183808 [RePEc] |
Classification: | M15 - IT Management ; M31 - Marketing |
Source: |
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