User-generated-content versus marketing-generated-content : personality and content influence on traveler’s behavior
Konstantina Tsiakali
| Year of publication: |
November-December 2018
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|---|---|
| Authors: | Tsiakali, Konstantina |
| Published in: |
Journal of hospitality marketing & management. - Philadelphia, Pa. : Taylor & Francis, ISSN 1936-8623, ZDB-ID 2493700-9. - Vol. 27.2018, 8, p. 946-972
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| Subject: | User-generated-content | personality | big five | travel decision-making | marketing-generated-content | Urlaubsverhalten | Holiday behaviour | Persönlichkeitspsychologie | Personality psychology | Tourismus | Tourism | Entscheidung | Decision |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Notes: | Zusammenfassung in chinesischer Sprache |
| Other identifiers: | 10.1080/19368623.2018.1477643 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011957293