Using grounded theory to model market orientation experiences at practice
Year of publication: |
2013
|
---|---|
Authors: | Tajeddini, Kayhan |
Published in: |
International journal of business excellence. - Genève : Inderscience Enterprises Ltd., ISSN 1756-0047, ZDB-ID 2458823-4. - Vol. 6.2013, 5, p. 553-571
|
Subject: | market orientation | qualitative research | Swiss watch industry | Marketingmanagement | Marketing management | Grounded Theory | Grounded theory | Schweiz | Switzerland | Qualitative Methode | Qualitative method | Marktforschung | Market research |
-
Samuel, Anthony, (2016)
-
Navigating multiple approaches to qualitative research in HRD
Zarestky, Jill, (2023)
-
Qualitative Research Methods In Business : Techniques for Data Collection and Analysis
De Sordi, José Osvaldo, (2024)
- More ...
-
Azadegan, Arash, (2020)
-
Educational immigrants : evidence from Chinese young entrepreneurs in the UK
Chen, Wei, (2019)
-
Tajeddini, Kayhan, (2008)
- More ...