Using key informant insights as a foundation for e-retailing theory development
| Year of publication: |
2002
|
|---|---|
| Authors: | Cowles, Deborah L. ; Kiecker, Pamela ; Little, Michael W. |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 1897731. - Vol. 55.2002, 8, p. 629-636
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