Using mental models to study cross-cultural interactions
Year of publication: |
2009
|
---|---|
Authors: | Liu, Leigh Anne ; Goldin, Claudia |
Published in: |
Beyond Hofstede : culture frameworks for global marketing and management. - Basingstoke : Palgrave Macmillan, ISBN 0-230-20239-X. - 2009, p. 222-244
|
Subject: | Wahrnehmung | Perception | Kommunikation | Communication | Sozialpsychologie | Social psychology | Wirtschaftskultur | Economic culture | Theorie | Theory |
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