Using Social Media to Manage Customer Complaints : A Preliminary Study
Year of publication: |
2021
|
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Authors: | Ye, Hua ; Tripathi, Arvind |
Publisher: |
[S.l.] : SSRN |
Subject: | Beschwerdemanagement | Complaint management | Social Web | Social web | Beziehungsmarketing | Relationship marketing | Online-Marketing | Internet marketing |
Description of contents: | Abstract [papers.ssrn.com] |
Extent: | 1 Online-Ressource |
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Type of publication: | Book / Working Paper |
Language: | English |
Notes: | In: 2016 49th Hawaii International Conference on System Sciences (HICSS), 2016, pp. 3839-3846 Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments 2016 erstellt Volltext nicht verfügbar |
Source: | ECONIS - Online Catalogue of the ZBW |
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