Utilitarian motivations to engage with travel websites : an interactive technology adoption model
Mark Anthony Camilleri and Metin Kozak
Year of publication: |
2023
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Authors: | Camilleri, Mark Anthony ; Kozak, Metin |
Published in: |
The journal of services marketing. - Bradford : Emerald, ISSN 2054-1651, ZDB-ID 2020791-8. - Vol. 37.2023, 1, p. 96-109
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Subject: | Consumer experience | Information adoption model | Information quality | Perceived interactivity | Source credibility | Technology acceptance model | Innovationsakzeptanz | Innovation adoption | Konsumentenverhalten | Consumer behaviour | Innovationsdiffusion | Innovation diffusion | Website | Theorie | Theory | Informationsverhalten | Information behaviour | Informationstechnik | Information technology | Interaktive Medien | Interactive media |
Saved in:
Online Resource