Value co-creation and co-destruction behaviour : relationship with basic human values and personality traits
Year of publication: |
2022
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Authors: | Ogunbodede, Olabode ; Papagiannidis, Savvas ; Alamanos, Eleftherios |
Published in: |
International journal of consumer studies. - Oxford [u.a.] : Wiley-Blackwell, ISSN 1470-6431, ZDB-ID 2141394-0. - Vol. 46.2022, 4, p. 1278-1298
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Subject: | co-creation | co-destruction | service systems | traits | value | values | Kundenintegration | Customer integration | Betriebliche Wertschöpfung | Value creation | Soziale Werte | Social values | Kundenwert | Customer value | Service-Dominant Logic | Service-dominant logic | Beziehungsmarketing | Relationship marketing |
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