Value-for-money strategies for recessionary times
Year of publication: |
2009
|
---|---|
Authors: | Williamson, Peter J. ; Zeng, Ming |
Published in: |
Harvard business review : HBR. - Boston, Mass. : Harvard Business School Publ. Corp., ISSN 0017-8012, ZDB-ID 2382-6. - Vol. 87.2009, 3, p. 66-74
|
Subject: | Multinationales Unternehmen | Transnational corporation | Wettbewerbsstrategie | Competitive strategy | Kosten | Costs | Innovation | Schwellenländer | Emerging economies |
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