Value for value : the dynamics of supplier value in collaborative new product development
Raphaël G. M. Smals; Armand A. J. Smits
Year of publication: |
2012
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Authors: | Smals, Raphaël G. M. ; Smits, Armand A. J. |
Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 41.2012, 1, p. 156-165
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Subject: | Innovationsmanagement | Innovation management | Lieferantenmanagement | Supplier relationship management | Kundenwert | Customer value | Wissenstransfer | Knowledge transfer | Prozessmanagement | Business process management | Beziehungsmarketing | Relationship marketing | Hochtechnologie | High technology | Organisationstheorie | Organization theory |
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