Value in professional service relationships
Year of publication: |
2013
|
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Authors: | Schertzer, Susan M. B. ; Schertzer, Clinton ; Dwyer, F. R. |
Published in: |
The journal of business & industrial marketing. - Bingley : Emerald Publishing Limited, ISSN 0885-8624, ZDB-ID 649550-3. - Vol. 28.2013, 8, p. 607-619
|
Subject: | Performance | Value | Loyalty | Relationship marketing | Professional service | Co-creation | Beziehungsmarketing | Lieferantenmanagement | Supplier relationship management | Dienstleistungssektor | Service industry | Betriebliche Wertschöpfung | Value creation | Unternehmensdienstleistung | Business services |
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