Value innovation in B2B : learning, creativity, and the provision of solutions within Service-Dominant Logic
Cristina Mele
| Year of publication: |
2009
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|---|---|
| Authors: | Mele, Cristina |
| Published in: |
Journal of customer behaviour. - Helensburgh : Westburn, ISSN 1475-3928, ZDB-ID 2163005-7. - Vol. 8.2009, 3, p. 199-220
|
| Subject: | Lieferantenmanagement | Supplier relationship management | Lernen | Learning | Kreativität | Creativity | Innovation | Service-Dominant Logic | Service-dominant logic |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003886074