Value pricing : how to maximise profits through effective pricing policies
Tony Fletcher and Neil Russell-Jones
| Year of publication: |
1997
|
|---|---|
| Authors: | Fletcher, Tony ; Russell-Jones, Neil |
| Publisher: |
London : Kogan Page |
| Subject: | Preispolitik |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | 224 S. : graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| ISBN: | 0-7494-2043-X |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004304326