Vehicles for attention creation : the case of a concept car at Volvo Cars
Year of publication: |
2007
|
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Authors: | Elmquist, Maria ; Börjesson, Sofia |
Published in: |
Enabling innovation : exploring the prerequisites for innovative concepts in R&D. - Göteborg : Chalmers Univ. of Technology, ISBN 978-91-7291-895-5. - 2007
|
Subject: | Kraftfahrzeug | Motor vehicle | Kfz-Industrie | Automotive industry | Schweden | Sweden |
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