Extent: | VI, 142 S. graph. Darst. 21 cm |
---|---|
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Einführung |
Language: | German |
Notes: | Literaturverz. S. [131] - 137 |
ISBN: | 3-486-22630-4 |
Classification: | Marketing |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000374123