Extent: | 1 Online-Ressource (XII, 211 Seiten) Illustrationen |
---|---|
Series: | |
Type of publication: | Book / Working Paper |
Language: | German |
ISBN: | 978-3-658-28131-1 ; 978-3-658-28130-4 |
Other identifiers: | 10.1007/978-3-658-28131-1 [DOI] |
Classification: | Marketing |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012403292