VIEWPOINT - Just Asking: Why You Should Make People Curious about Your Brand
Year of publication: |
2009
|
---|---|
Authors: | Walker, Robert ; Pettit, Raymond ; Rubinson, Joel |
Published in: |
Journal of advertising research. - New York, NY : Foundation, ISSN 0021-8499, ZDB-ID 2191787. - Vol. 49.2009, 4, p. 399-401
|
Saved in:
Saved in favorites
Similar items by person
-
Walker, Robert, (2009)
-
The Best of Branding: Best Practices in Corporate Branding by James R. Gregory
PETTIT, RAYMOND, (2005)
-
PETTIT, RAYMOND, (2005)
- More ...