Viral Marketing – A Perception Study on the Higher Education Students in West Bengal
Year of publication: |
2020
|
---|---|
Authors: | Dhar, Dr. Pranam |
Publisher: |
[S.l.] : SSRN |
Subject: | Studierende | Students | Hochschule | Higher education institution | Virales Marketing | Viral marketing | Wahrnehmung | Perception |
Extent: | 1 Online-Ressource (13 p) |
---|---|
Type of publication: | Book / Working Paper |
Language: | English |
Notes: | Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments April 25, 2020 erstellt |
Other identifiers: | 10.2139/ssrn.3585250 [DOI] |
Classification: | M30 - Marketing and Advertising. General ; M31 - Marketing ; M37 - Advertising ; M39 - Marketing and Advertising. Other |
Source: | ECONIS - Online Catalogue of the ZBW |
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