Visual consumption
Jonathan E. Schroeder
| Year of publication: |
2002
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|---|---|
| Authors: | Schroeder, Jonathan E. |
| Publisher: |
London : Routledge |
| Subject: | Konsumentenverhalten | Consumer behaviour | Visualisierung | Visualization | Internationale Wirtschaft | International economy | Privater Konsum | Private consumption | Wahrnehmung | Perception |
| Description of contents: |
This book draws from art history, photography and visual studies to develop an interdisciplinary, image-based approach to understanding consumer behaviour
Table of Contents [gbv.de]
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| Extent: | x, 193 p. |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Includes bibliographical references and index Book Cover; Title; Contents; Preface; Consuming representation; Introduction: a visual approach to consumer research; Visual representation and the market; Through the lens: reflections on image culture; Consumption domains; Photography as a way of life; E-commerce, architecture, and expression; Marketing identity, consuming difference; The fetish in contemporary visual culture; Conclusion: visual consumption in an attention economy; Bibliography; Index Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries. |
| ISBN: | 0-415-24424-2 ; 978-0-415-24424-4 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012672446