Walmart : key insights and practical lessons from the world's largest retailer
Bryan Roberts and Natalie Berg
| Year of publication: |
c 2012
|
|---|---|
| Authors: | Roberts, Bryan R. ; Berg, Natalie |
| Other Persons: | Roberts, Bryan (contributor) |
| Publisher: |
London : Kogan Page |
| Subject: | Wal-Mart Stores | Einzelhandel | Retail trade | USA | United States |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | VII, 230 S. 24 cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Is Walmart the best positioned retailer on the globe? -- The rise of consumerism -- House of (Walmart) brands -- Don't aggravate your customers -- It's an EDLP world -- Tough but fair negotiations -- Removing the margin takers -- Still leading in logistics -- The surest way to predict the future is to invent it -- Facing up to a multi-channel future -- Global domination -- Tomorrow's Walmart. Erscheint: 01. April 2012 |
| ISBN: | 978-0-7494-6273-4 ; 0-7494-6273-6 ; 978-0-7494-6274-1 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009515004