What do you value? : examining gendered responses to appeal letters
Ruth K. Hansen, Lauren A. Dula
| Year of publication: |
2023
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|---|---|
| Authors: | Hansen, Ruth K. ; Dula, Lauren A. |
| Published in: |
Journal of philanthropy and marketing. - Hoboken, NJ : Wiley, ISSN 2691-1361, ZDB-ID 3059641-5. - Vol. 28.2023, 2, Art.-No. e1776, p. 1-14
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| Subject: | acquisition letters | experiment | fundraising | gender | personal values | women's philanthropy | Fundraising | Geschlecht | Gender | Soziale Werte | Social values | Wohltätigkeit | Charity | Frauen | Women | Experiment | Weibliche Arbeitskräfte | Women workers |
freely available
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1002/nvsm.1776 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014318410