What makes sports leagues successful? : a study on Indian professional sports leagues
Year of publication: |
2017
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Authors: | Tripathi, Sanjeev ; Kapoor, Ankur |
Published in: |
International journal of Indian culture and business management. - Genève : Inderscience Enterprises, ISSN 1753-0806, ZDB-ID 2422766-3. - Vol. 15.2017, 2, p. 206-228
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Subject: | sports leagues | sports marketing | fan acceptability | celebrities | match day experience | success factors | Profisport | Professional sports | Sportmarketing | Sports marketing | Sportorganisation | Sport organization | Sportökonomik | Sports economics | Erfolgsfaktor | Success factor | Indien | India | Fußball | Football |
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