What's in it for me? - There's a hot new corporate merger taking place - between philanthropy and marketing. The result? Good works that translate into good business.
| Year of publication: |
1993
|
|---|---|
| Authors: | Stevenson, Mark |
| Published in: |
Canadian business. - Toronto : Rogers Publishing, ISSN 0008-3100, ZDB-ID 8620751. - Vol. 66.1993, 12, p. 54-62
|