What types of films are successful at the box office? : predicting opening weekend and non-opening gross earnings of films
Year of publication: |
2021
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Authors: | Kim, Dam Hee |
Published in: |
Journal of media business studies. - Jönköping : Media Management and Transformation Centre, Jönköping International Business School (JIBS MMT Centre), ISSN 2376-2977, ZDB-ID 2410493-0. - Vol. 18.2021, 3, p. 214-234
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Subject: | adaptations | box office | brand extension | Films | opening weekend gross | sequels | Filmwirtschaft | Film industry | Großbritannien | United Kingdom | Film |
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