What welfare? : on the definition and domain of Transformative Consumer Research and the foundational role of materialism
Year of publication: |
2012
|
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Authors: | Burroughs, James E. ; Rindfleisch, Aric |
Published in: |
Transformative consumer research for personal and collective well-being. - New York, NY [u.a.] : Routledge, ISBN 1-84872-852-2. - 2012, p. 249-266
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Subject: | Konsumentenverhalten | Consumer behaviour | Verbraucher | Consumers | Zufriedenheit | Satisfaction | Konsum | Consumption | Materialismus | Materialism |
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