When a good thing becomes a better thing : the role of lateral display in upcycled product advertisements
Year of publication: |
2022
|
---|---|
Authors: | Kim, Junghyun ; Kim, Youngju ; Kwon, Junbum |
Published in: |
Journal of advertising. - [Abingdon] : Routledge Taylor & Francis Group, ISSN 1557-7805, ZDB-ID 2067343-7. - Vol. 51.2022, 4, p. 502-514
|
Subject: | Werbung | Advertising | Abfall | Waste | Kreislaufwirtschaft | Recycling |
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