When do employer awards pay off and when do they not? : the impact of award familiarity on applicants’ job pursuit intentions and the moderating role of corporate brand awareness
Matthias Baum and Anja Überschaer
| Year of publication: |
2018
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|---|---|
| Authors: | Baum, Matthias ; Überschaer, Anja |
| Published in: |
The international journal of human resource management. - London : Routledge, ISSN 0958-5192, ZDB-ID 1044134-7. - Vol. 29.2018, 21, p. 3093-3117
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| Subject: | Recruitment | employer awards | job pursuit intentions | employer branding | signaling | Personalmarketing | HR marketing | Personalbeschaffung | Preisverleihung | Award |
| Description of contents: | Description [doi.org] |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Notes: | Corrigendum enthalten in: Volume 33, Issue 12, Seite I |
| Other identifiers: | 10.1080/09585192.2016.1254101 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012033062