When size does matter : dominance versus prestige based status signaling
Shirish Panchal, Tripat Gill
| Year of publication: |
2020
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|---|---|
| Authors: | Panchal, Shirish ; Gill, Tripat |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 120.2020, p. 539-550
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| Subject: | Conspicuous consumption | Dominance | Prestige | Product size | Status signaling | Signalling | Sozialer Status | Social status | Konsumentenverhalten | Consumer behaviour | Theorie | Theory | Nachfrageinterdependenz | Interdependent preferences | Reputation | Betriebsgröße | Firm size |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jbusres.2019.03.047 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012417162