When to Fire Customers? Customer Cost-Based Pricing
Year of publication: |
2012
|
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Authors: | Shin, Jiwoong ; Sudhir, K. ; Yoon, Dae-Hee |
Publisher: |
[S.l.] : SSRN |
Subject: | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | Preismanagement | Pricing strategy | Theorie | Theory |
Description of contents: | Abstract [papers.ssrn.com] |
Extent: | 1 Online-Ressource |
---|---|
Type of publication: | Book / Working Paper |
Language: | English |
Notes: | In: Management Science Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments February 7, 2012 erstellt Volltext nicht verfügbar |
Classification: | C70 - Game Theory and Bargaining Theory. General ; D82 - Asymmetric and Private Information ; M30 - Marketing and Advertising. General ; M40 - Accounting and Auditing. General |
Source: | ECONIS - Online Catalogue of the ZBW |
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