Which buying decisions are made by individuals and not by groups?
W. E. Patton, III ; Christopher P. Puto ; Ronald H. King
| Year of publication: |
1986
|
|---|---|
| Authors: | Patton, W. E. |
| Other Persons: | Puto, Christopher P. (contributor) ; King, Ronald H. (contributor) |
| Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 15.1986, 2, p. 129-138
|
| Subject: | Materialwirtschaft | Materials management |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001027945