Why do consumers not switch? : an experimental investigation of a search and switch model
Year of publication: |
2021
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Authors: | Buso, Irene Maria ; Hey, John Denis |
Published in: |
Theory and decision : an international journal for multidisciplinary advances in decision science. - Dordrecht [u.a.] : Springer Science + Business Media B.V., ISSN 1573-7187, ZDB-ID 1478916-4. - Vol. 91.2021, 4, p. 445-476
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Subject: | Search cost | Switch costs | Choice under risk | Wechselverhalten | Switching behaviour | Konsumentenverhalten | Consumer behaviour | Informationskosten | Information costs | Suchtheorie | Search theory | Experiment |
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