Why do people give? : the role of identity in giving
Jennifer L. Aaker; Satoshi Akutsu
| Year of publication: |
2009
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|---|---|
| Authors: | Aaker, Jennifer ; Akutsu, Satoshi |
| Published in: |
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology. - Hoboken, NJ : Wiley, ISSN 1057-7408, ZDB-ID 1109529-5. - Vol. 19.2009, 3, p. 267-270
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| Subject: | Persönlichkeitspsychologie | Personality psychology | Altruismus | Altruism | Wohltätigkeit | Charity | Theorie | Theory |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003883871