Why do we twitch? : vicarious consumption in video-game livestreaming
Year of publication: |
2023
|
---|---|
Authors: | Kohls, Harper ; Hiler, Jacob L. ; Cook, Laurel Aynne |
Published in: |
Journal of consumer marketing. - Bradford : Emerald, ISSN 2052-1200, ZDB-ID 2032361-X. - Vol. 40.2023, 6, p. 639-650
|
Subject: | Active consumption | Experiential consumption | Vicarious consumption | Konsumentenverhalten | Consumer behaviour | Privater Konsum | Private consumption | Konsumtheorie | Consumption theory | Konsum | Consumption |
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