Why do you use Yelp? : analysis of factors influencing customers’ website adoption and dining behavior
Year of publication: |
2019
|
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Authors: | Salehi-Esfahani, Saba ; Kang, Juhee |
Published in: |
International journal of hospitality management. - Amsterdam [u.a.] : Elsevier, ISSN 0278-4319, ZDB-ID 1074264-5. - Vol. 78.2019, p. 179-188
|
Subject: | review websites | restaurants | TAM | website experience | subjective norm | Website | Gastronomie | Restaurant industry | Konsumentenverhalten | Consumer behaviour | Online-Marketing | Internet marketing | Innovationsakzeptanz | Innovation adoption | Electronic Commerce | E-commerce |
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