Why does fixation persist? Experimental evidence on the judgement performance effects of expensing intangibles
Year of publication: |
2003
|
---|---|
Authors: | Luft, Joan ; Shields, Michael D. |
Published in: |
Intangible assets : values, measures, and risks. - Oxford [u.a.] : Oxford Univ. Press, ISBN 0-19-925694-2. - 2003, p. 415-446
|
Subject: | Experiment | Immaterielle Werte | Intangible assets | Unternehmenserfolg | Firm performance | Immaterielle Güter | Intangible goods |
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