Why managing consumer privacy can be an opportunity
Year of publication: |
2013
|
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Authors: | Goldfarb, Avi ; Tucker, Catherine |
Published in: |
MIT sloan management review. - Cambridge, Mass. : MIT, ISSN 1532-9194, ZDB-ID 2039388-X. - Vol. 54.2012/13, 3, p. 10-12
|
Subject: | Datenschutz | Data protection | Konsumentenverhalten | Consumer behaviour |
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