Why suggest non-binding retail prices?
Year of publication: |
2011
|
---|---|
Authors: | Puppe, Clemens ; Rosenkranz, Stephanie |
Published in: |
Economica. - Oxford : Wiley-Blackwell, ISSN 0013-0427, ZDB-ID 1800-4. - Vol. 78.2011, 310, p. 317-329
|
Subject: | Preisbindung | Resale price maintenance | Einzelhandelspreis | Retail price | Verbraucher | Consumers | Zahlungsbereitschaftsanalyse | Willingness to pay | Theorie | Theory |
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