Willingness to pay for brands: a cross‐region, cross‐category analysis
Year of publication: |
2011
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Authors: | Jin, Yanhong H. ; Zilberman, David ; Heiman, Amir ; Li, Ying |
Published in: |
Agricultural economics : the journal of the International Association of Agricultural Economists. - Hoboken, NJ : Wiley-Blackwell, ISSN 0169-5150, ZDB-ID 7428893. - Vol. 42.2011, 2, p. 141-153
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