Willingness to pay for innovations : an emerging European innovation adoption behaviour
Year of publication: |
2016
|
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Authors: | Sadik-Rozsnyai, Orsolya |
Published in: |
European journal of innovation management : EJIM. - Bingley : Emerald, ISSN 1460-1060, ZDB-ID 1465304-7. - Vol. 19.2016, 4, p. 568-588
|
Subject: | Innovation | Globalization | National culture | Willingness to pay | Zahlungsbereitschaftsanalyse | Innovationsdiffusion | Innovation diffusion | Innovationsmanagement | Innovation management | EU-Staaten | EU countries | Nationalkultur |
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