Willingness to pay for socially responsible products : case of cotton apparel
Jung E. Ha-Brookshire and Pamela S. Norum
| Year of publication: |
2011
|
|---|---|
| Authors: | Ha-Brookshire, Jung E. ; Norum, Pamela S. |
| Published in: |
The journal of consumer marketing. - Bingley : Emerald Publishing Limited, ISSN 0736-3761, ZDB-ID 630151-4. - Vol. 28.2011, 5, p. 344-353
|
| Subject: | Konsumentenverhalten | Consumer behaviour | Zahlungsbereitschaftsanalyse | Willingness to pay | Öko-Produkt | Sustainable product | Bekleidung | Clothing | Baumwolle | Cotton | USA | United States |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009272088