Wine choice and drivers of consumption explored in relation to generational cohorts and methodology
Year of publication: |
2013
|
---|---|
Authors: | MacDonald, Jasmine B. ; Saliba, Anthony J. ; Bruwer, Johan |
Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 20.2013, 3, p. 349-357
|
Subject: | Wein | Wine | Konsumentenverhalten | Consumer behaviour | Altersgruppe | Age group | Kohortenanalyse | Cohort analysis | Diskrete Entscheidung | Discrete choice | Australien | Australia |
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