Extent: | XXIV, 261 S graph. Darst 21 cm |
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Series: | |
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Hochschulschrift ; Thesis ; Fallstudie ; Case study |
Language: | German |
Thesis: | Zugl.: Münster, Univ., Diss., 2004 |
ISBN: | 3-8244-8280-0 |
Classification: | Betriebliche Information und Kommunikation ; Marketing |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002477002